The Los Angeles Times has a major new food festival in May 2017. FOOD BOWL will celebrate L.A.’s dynamic and influential food scene while promoting awareness about food waste and hunger.
Los Angeles Times FOOD BOWL will host hundreds of events throughout the city, showcasing our culinary diversity and California’s produce through a unique and vibrant festival program.
Special international guest chefs include: Massimo Bottura (Italy), Fergus Henderson (UK), Magnus Nilsson (Sweden) and Rosio Sanchez (Denmark).
Los Angeles Times Food Bowl, Food For Soul, San Pellegrino, and Ace Hotel present
Food for Soul – Cooking is a Call to Act
Featuring Massimo Bottura, Mario Batali, Roy Choi, Dominique Crenn. Mary Sue Milliken
Hosted by Jonathan Gold of the Los Angeles Times
One-third of the world’s food is thrown away, while hundreds of millions of people go undernourished. We’ve invited five of the world’s most renowned chefs to present their unique visions on how to tackle these wrongs inherent in our current food system during a lively round-table debate.
The panel discussion will be followed by an exclusive screening of “Theater of Life”. This film explores the story behind the Refettorio Ambrosiano, a soup kitchen conceived by chef Massimo Bottura for the Milan 2015 World’s Fair to turn food waste into meals for those in need.
Food for Soul, the non-profit organization founded by chef Massimo Bottura, promotes social awareness about food waste and hunger through a wide range of initiatives in collaboration with chefs, artisans, food suppliers, artists, designers and institutions.
$5 from each ticket will go to Food Forward, an LA non-profit that rescues fresh local produce that would otherwise go to waste.
BE A PART OF FOOD BOWL
We invite Los Angeles’ leading restaurants, chefs, bars, cafes, charities, hotels and markets to participate by holding a special event or experience.
Host an event at your own venue or partner with another.
Your event will be listed online at lafoodbowl.com and in the FOOD BOWL program that will be distributed on Sunday, April 9, 2017, in the Los Angeles Times and throughout Los Angeles.
You'll benefit from a $5-million marketing and public relations campaign across the Los Angeles Times network, social media and our partners.
The fee to submit your event for listing in the official program and website ranges from $95 to $295.
Our aim is to do things differently. And we want you to do the same.
Need some help or have more questions? Email our team at email@example.com and we will call you to discuss.
REGISTER BY MARCH 10, 2017.
Night Market will be a bustling outdoor street food market held over five consecutive nights in Grand Park, May 10-14, and will feature up to 50 food booths from L.A.’s restaurants, food trucks and bars with seating areas, live entertainment and DJs.
Interested in participating?
Click here to submit an application for Night Market.
*Application subject to approval.
Need more information? Contact: Liron@bestbeverage.com
FOOD BOWL will raise funds for selected charities through direct donations, awareness campaigns and the support of third-party charity initiatives. Official charity partners will be announced as part of the festival program to be published on April 9, 2017. It is also expected that many independent events within the program will support individual charities associated with specific initiatives.
We welcome your proposals for charity initiatives, with a particular focus on food-related causes such as fighting food waste, homelessness, hunger, nutrition and the support of local communities.
Please contact firstname.lastname@example.org for further inquiries.
LOS ANGELES TIMES
The Times is Southern California’s largest daily newspaper and LA’s No 1 media brand.
Top 5 U.S. news website
No. 1 news and information site in L.A.
An average of 55 million monthly unique visitors
161 million average monthly page views
Home to the Pulitzer Prize-winning food critic Jonathan Gold and his list of 101 best restaurants in Los Angeles
Produces over 90 events every year including The Taste.
"The restaurants here are among the most innovative and influential in the world."
Jonathan Gold, Los Angeles Times, Pulitzer Prize-winning food critic.
FOOD BOWL PROGRAM INQUIRIES
Senior Event Coordinator
Joey Leff & Max Block
Programming & Event Coordinator
Night Market Vendors
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